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Viral Marketing

The Basic Definition of Viral Marketing

Viral Marketing is a term used to describe any advertising online that relies primarily on word of mouth to gain brand recognition. While highly unpredictable, Viral Marketing can create the kind of product or service explosion many companies need to grow. Direct Hit Solutions offers many Viral Marketing solutions that will not only create conversions, but will boost your Search Engine visibility and get people talking about your company.

Our Strategic Viral Marketing Process:

Step 1 – Strategy
Our team of Viral Marketing experts will deploy an overall strategy that targets the key demographics, user behavior, etc…of the client’s target audience.

Step 2 – Application Creation
Our designers and developers will create a microsite, widget, video, etc… that has a “stickiness, shock value, etc…” and will create the user interaction which will help spread the infection.

Step 3 – Pre-Launch / Viral Seeding

We will begin the social engagement process by targeting the appropriate audience on each of the Social Networking communities as determined in the Viral strategy. We identify user groups to target, understanding their interests, locate relevant groups they’re on, find them and then connect with them. These identified users or “friends” or “fans” can be key allies in determining the overall success of the campaign.

Step 4 – Launch of Viral Marketing Campaign
The Viral campaign is launched and all tracking features are in place. Our “Viral Grunt” team will actively start the blogging, social engagement, pay per click (where applicable) process and the Virus is now airborne.

Step 5 – Analysis
We will monitor several aspects of the Viral Campaign on a daily basis including traffic, referrers, downloads, user reviews, etc…to maximize the success of the campaign and make the proper adjustments when needed.

The following is a deeper look at our Strategic Viral Marketing Services:

Viral Concept / Hook
DHS Digital’s marketing specialists have the ability to create the concept or “hook” needed to make your Viral Campaign airborne. Once the concept has been agreed on, our trained web/software developers can bring the concept to life by developing an application around it. Whether your looking to develop a video, widget, game, or any other type of web-based or software application, DHS Digital’s development team can give life to your Viral Marketing Campaign.

Microsite Design and Application Development

DHS Digital has the creativity to think outside the standard online marketing box. Creating and marketing a unique microsite that is passed on via word of mouth could be the Viral Marketing solution you’re looking for. We can develop widget applications and completely integrated flash microsites that will enhance your brand and get the word out that your new microsite should be seen by all.

Viral Marketing tends to be an unpredictable way to advertise, but with our strategic approach to Viral Marketing, our Viral Marketing experts will guide you through the entire process and create the conversions your Company is looking for in all your future Viral Marketing campaigns. Contact us today to find out how we can bring the world of Viral Marketing to your online strategy!

Let the Viral Marketing experts at DHS Digital create explosive Viral Marketing campaigns that takes your business to the next level!

Viral Marketing Services

100% Dedication

Whether you’re a Fortune 100 client or a start-up, we take pride in putting forth the same award winning effort for each and every client.

Viral Marketing Specialists

This is what we do. Since 2005, we have been at the forefront of the industry and our focus is your business.

A Decade of Excellence

For nearly a decade we have continued to build our company through our own principles and referrals.

Over 250 Satisfied Customers

We have the experience needed in a complex environment where things are constantly changing.

We Get Things Done

Simply put. We have completed every project that have come though our doors. In an industry where less than 50% of projects get completed and companies come and go, we have maintained our presence for nearly a decade.

Our Clients


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